15 SEO Tools Your Website Needs

/, Tips/15 SEO Tools Your Website Needs

15 SEO Tools Your Website Needs

Treat a website like an attention-seeking drama queen. It needs the right amount of audience and spotlight (SEO) for it to thrive and grow. While it’s true that a drama queen can exist without the spotlight but then again, what’s the point?

If you want your website to flourish. If you want to treat your stats as more of a positive than a negative, then if you understand how to master SEO. But how? How does one even begin? Read a book? No, no one reads books. Instead, you let technology aid you. Not do all of it for you because we’re not there yet.

In situations like these, it’s probably best to look at yourself as a machinist. And a machinist needs a set of tools. With the right tools in hand, you can help you build your website into a domain fuming with traffic. Here are 15 SEO tools you need for your website.

15. Google PageSpeed Insights

Image by The SEM Post

Let’s start off with something free. Google PageSpeed Insights is a free tool made to analyze your website in terms of speed. Speed is important because if a user sees a blank screen for more than three or five seconds, then they’re gone. Remember, we live in an age of millennials with short attention spans (sorry).

The tool is a great way of finding out what you’re doing right and wrong. In addition, after it shows you what it found, it’ll offer guides on how to fix them. It’s a great tool to start with.

14. Moz Local Listing Score

Image by Local SEO Guide

If you’re a brick and mortar business who is now embracing the digital age, then this tool is perfect to see where you’re currently standing. Moz Local Listing Score uses fifteen different sources such as Facebook, Google, Foursquare, etc., to find your business’s current state. Apart from your current standing, the tool also marks down fixes. Fixes for numerous problems that may crop up in a single search.

If Google PageSpeed Insights dealt with speed this tool deals with the overall structure of your online standing. Make sure and follow the errors or inconsistencies the tool gives you.

13. Keyword Tool.io

Image by Smart Insights

Keywords are crucial if you’re looking to make rank in Google’s search engines. However, finding the right amount of correct keywords require research. Tiring and grueling research. This is where Keyword Tool.io comes in. Simply type in the desired keyword and it gives you 700+ longtail keywords for you to use.

You will need an account for a monthly subscription to get detailed results such as search volumes, difficult, and more. Still, the tool is a great way to aid your SEO endeavors.

12. Google Analytics

Image by Connection Incorporated

So you’ve got your keywords. You’re ready to start ranking now, right? Kinda. You see, to fully understand your website, you need stats. Not the statistics you find on your own website but stats that actually read your website. Google Analytics does just that and more. It tracks traffic and keywords used by users to land on your website.

It’s a great tool to have to help organize your SEO efforts. Knowing which keywords help you gain visibility will aid you to prioritize certain keywords. Doing so forms a structure you can easily follow.

11. Google Webmaster Tools & Bing Webmaster Tools

Image by Amazee Metrics

If you’re to succeed in your SEO efforts, then it’s advised to understand the search engines your in, Google and Bing. The webmaster tools help give you an insight as to how a search engine perceives your site. It lists down reports and errors that are holding your site back not to mention bugs that put in a major red flag.

As I mentioned before, it’s always key to diversify your tools. Luckily, the webmaster tools can be installed as a WordPress plugin with either Jetpack or Yoast. In addition, it’s free! You can expect no charge or paywalls when using the tools.

10. Open Site Explorer

Image by Moz

Like many of other SEO tools, Open Site Explorer offers a new way of understanding your website on a more technical level. The free version of this tool helps its user by showing a list of links. Links that lead to your website or individual pages on your website. It’s probably a handy tool for link research and a backlink checker.

Though one can use the tool for free, there is a paid version of a thirty-day trial. The paid version offers a deeper insight into your link research and shows you more than what free users would normally see.

9. Google Keyword Planner

Image by Microtek

Keyword research is one thing, but doing so with Google Keyword Planner will greatly aid your website. Research is good, but it helps to know what you’re searching for. In short, this tool helps you see what other sites are searching for. Look it as a way to know what your competitors are currently searching for. To top it off, the tool is comprehensive with its reports.

There is a fee and no free version currently exists. However, for your website to flourish you might have to lean towards a small investment. The fee for use is relatively cheap.

8. Quicksprout Website Analyzer

Image by Haden Interactive

Remember the tools above that analyze your website of certain factors? Well, this is them but it wants more! Quicksprout Website Analyzer analyzes your website as a whole. It studies speed, ranking, SEO, tags, links, and so much more. It helps to get a general view of your website and where it currently stands. Only then can you start to prioritize fixing errors or optimizing SEO.

The tool is currently free! Simply go to their website and put in the URL to your website. The tool is definitely a must if you’re looking to improve traffic.

7. Similar Web

Image by Similar Web

There is no such thing as zero competition. For whatever website you’re building, niche or not, you will always have that odd website as your competition. In success, sometimes you have to look at your competitor and see what’s working for them. Similar Web helps you do this by comparing two websites in terms of stats, traffic, and everything else.

The tool comes in two versions: Free and Premium. Although the latter has more to offer, the former still has the essentials for competitor research.

6. SERPs Rank Checker

Image by Blogger Tips Tricks

When dealing with SEO, it’s important to remember there are times where heavy traffic is isolated into only one of your pages. SERPs Rank Checker helps reveal the current rank of your website and its individual parts. It’s a great tool to see how a keyword is helping your website and it too serves as a tool to rank keywords.

There is a free version but I’d opt for the monthly paid tool as it’s more comprehensive and it’s relatively cheap especially if you’re running a small business.

5. SEO Site Checkup

Image by Web Gnomes

Keywords are sort of a hit and miss subject. There are some keywords that’ll get you climbing in the ranks while others won’t do anything for you. To find the keywords that work and those that don’t, SEO Site Checkup is a helpful tool. It keeps you updated with website tags as well as errors that may have festered on your website.

Though the tool is usable for free, the paid version states that it’s faster and offers more research notes and tags for you to see. As with all things, you should try the free version first.

4. Find Broken Links

Image by Kevin Muldoon

Some of the aforementioned tools have built-in scanners that help search for errors. However, Find Broken Links is a tool dedicated for error-search only. This ensures that whatever effort it has it focuses on cleaning up your website. It notifies of internal and external links that may cause a problem for your website. The tool not only shows the problem but it teaches you how to fix them.

The tool is free, user-friendly, and easy to use. Though the interface can look a bit outdated, what’s important is it’s showing you what you’re looking for.

3. Copyscape

Image by Shout me Loud

Blogging is one of the key factors of SEO. It helps bolster your website with the right keywords and it presents itself as a reliable entryway to your main domain. However, with blogging comes the risk of similar content. The last thing you’d want is to get flak for copying a blog you may have never even heard about in the first place. This is what Copyscape aims to avoid. It takes a single page from your website and checks if it’s victim to any similar content out there today.

The premium version of the tool offers a feature that may prove useful especially for a blog-heavy website. It offers to show you if an article you wrote is original. This feature is certainly useful for anyone looking to avoid plagiarism.

2. Structured Data Testing Tool

Image by SEO Skeptic

If you’re wondering why such a tool has a very technical name, then know that it has “Google” before it. This tool tackles the technical side of your website. It uses Google’s engine to provide the right context for your page. The context that can help you a ton especially if you’re dealing with SEO. The does this by using live data and it validates it through that process.

For now, the tool is free and is downright extensive with the information it lays down on your lap. You can either put in the code itself or just paste your website’s URL.

1. Robot Text Generator

Before you say anything, no this is not a text-to-speech generator. It’s actually a lot more useful than that. Robot Text Generator creates robots.txt files that can aid you in many ways. It helps keep malware robots out of your site and keeps unwanted search engine spiders from entering certain places on your website you don’t want them to go to.

The tool is totally free. No pricing, and no monthly subscription fees. Just a useful tools to aid you in your SEO efforts.


So there you have it, SEO tools that’ll help you in keeping your rank high and your errors low. Now, it may be a bit daunting to take it all in at once so I’d advise you start slowly and understand each tool from head to toe. Then simply move on once you’re done with the other.

By |2017-11-16T14:51:58+08:00November 16th, 2017|Business, Tips|6 Comments

About the Author:


  1. color wristbands January 15, 2018 at 8:26 pm - Reply

    I have been browsing online moore than 2 hours today, yet I never found any interesting article like yours.
    It’s pretty worth enough for me. In my opinion, if all websitfe ownbers and bloggers
    made good content as you did, the internet will be
    much more useful than evdr before.|
    I could not resist commenting. Exceptionally well written!|
    I’ll immediately grasp your rss as I can’t to find
    your email subscription hyperlink or e-newsletter
    service. Do you’ve any? Kindly permit me recognise so that I may just subscribe.Thanks.|
    It’s perfect time to make some plans for the future and it’s time to
    be happy. I have read this post and if I could I want to suggest you few interesting thikngs or advice.
    Maybe you can write next articles referring to this article.

    I desiure to read even more things about it!|
    It is appropriate time to maoe a few plans for the future and it is time
    to be happy. I have read this publish aand if I may I desire to
    recommend you some interesting things or tips. Maybe yoou could write subsequent articles referring to thiis article.
    I want to learn even more things about it!|
    I’ve been browsing on-line gfeater than 3 hours lately, but
    I by no msans discovered any attention-grabbing article lik
    yours. It is lovely price sufficient forr me. In my
    view, if aall webmasters and bloggers maqde excellent content material
    as you probably did, the web will be a lot moree useful
    than ever before.|
    Ahaa, its nice dialogue regarding this piece of writing at
    this place at this website, I have read all that, sso att thuis ime mee also commenting at this place.|
    I am sure this piece of writing has touched all the internet users, its really really goood piece of writing on building up new
    web site.|
    Wow, this article is good, my sister is analyzing such
    things, so I am going tto tell her.|
    Saved as a favorite, I like your website!|
    Waay cool! Somee extremely valid points! I appreciate
    yoou writing this write-up and thhe rest of the websitfe is also very good.|
    Hi, I do think this is a grewt website. I stumbledupon it 😉 I am going to return once again since I
    saved as a favorite it. Money and freedom is thee best wway to change, may you be rich and continue to help others.|
    Woah! I’m really digging the template/theme of this site.

    It’s simple, yet effective. Alot of times it’s challenging to geet that
    “perfect balance” between usabiliy and visual appearance.

    I must say you have done a superb job with this.
    Also, the blog loads extremely quick for me on Opera.

    Exceptional Blog!|
    These are actually fanhtastic ideas in on the topic of blogging.
    You have touchued some good points here. Any way keep up wrinting.|
    Everyone loves what you guys are up too. Such clever work and exposure!
    Keep up the wonderful works guys I’ve incorporated you guys to my personal blogroll.|
    Hey there! Someone in my Facebook group shared this site with us sso I came to check it out.
    I’m definitely loving the information. I’m book-marking
    and wull be tweeting this to my followers! Exceptional blog
    and fantastic design andd style.|
    Everyone loves wjat you guys tend to be up too. Such clever
    work and reporting! Keeep up the wonderfhl works guys I’ve added
    you guys to our blogroll.|
    Howdy would you mind stating which blog platform you’re using?
    I’m going to start my own blog soon but I’m having
    a hawrd time selecting betweesn BlogEngine/Wordpress/B2evolution and
    Drupal. The reason I ask is because your design seems different then most
    blogs and I’m looking for something completely unique.
    P.S Sorry for bbeing off-topic but I had to ask!|
    Hey there would youu mind letting me know which webhost you’re working
    with? I’ve loadd your blog in 3 completely different internet browsers and I must
    say tis blg loads a lot faster then most. Can you recommend
    a good web hosting provider at a honest price? Thanks, I appreciate it!|
    I really like it when individuals get together annd share opinions.
    Great website, keep it up!|
    Thank you for the good writeup. It in fact was a amusement account it.
    Look advanced to far added agreeable from you! By the way, how ccan we communicate?|
    Hey just wanted to give you a quick heads up. The text in your content
    seem to be running ooff the screen in Opera. I’m not sure if this is a format issue or something to do with
    internet browser compatibility but I thought I’d post to let you know.
    The design andd style look grteat though! Hopee you get the issue fixed soon. Many thanks|
    This is a topic which is near to my heart… Best wishes!
    Where are your contact details though?|
    It’s very effortless too find out any mattyer on neet as compared to textbooks,
    as I found this paragraph at this web site.|
    Does your site hqve a contact page? I’m having problems locating
    it but, I’dlike to send you an e-mail. I’ve got some creatiove ideas for
    your blog you might be interested iin hearing. Either way, great site and I lopk forward too sedeing it develop
    over time.|
    Hey there! I’ve been reading your weblog for a long time now and finally got the courage to go ahead and
    give you a shout out from Houston Tx! Jusst wanted to
    say keep up the good work!|
    Greetings froom Florida! I’m bored to death at
    work so I decided to check out yourr site on myy iphone during lunch break.
    I love the infoprmation you present here and can’t wait to take a
    look when I get home. I’m surprised at how fast your blog loaded
    on my cell phone .. I’m not even using WIFI, just 3G ..
    Anyways, excellent site!|
    Its like you learn my mind! You appear to graasp a lot approximately this, such as you wrfote thhe guide in it or something.
    I feel that you just could do with some % to power the mmessage house a little bit, however other than that,
    that is wonderful blog. A great read. I will certainly be back.|
    I visited multiuple web pages however the audio quality for audio songs existing at this site is truly fabulous.|
    Hi, i read your blog occasionally and i own a similar one and i was just
    curious if you get a lot of spam feedback?

    If so how do you protect against it, any plugin or anything youu caan recommend?
    I get so mucdh lately it’s driving me insane
    so any help is very much appreciated.|
    Greetings! Verry helpful advice within this article! It is tthe
    little changes which will make the gretest changes.
    Many thanks ffor sharing!|
    I seriously love your blog.. Very niice colors & theme.
    Did you build this amazing site yourself? Please reply back as I’m wanting
    to create my very own blog and would like to kow where you
    got this from or just what the theme is named.
    Howdy! Thiss pokst couldn’t bee written much better!
    Looking at this article reminds me of my previous roommate!

    He continually kept preaching about this. I most certainly will forward this information to him.
    Pretty sure he’ll have a very gopod read. Many thanks for
    Wow! This blog looks exactly like my old one! It’s on a entirely different
    subject but it has pretty muhh the same layout
    and design. Outstanding choice oof colors!|
    There is certainly a loot to learn about this subject.
    I love all of the points you made.|
    You’ve made soome good poijnts there. I checked on the internet
    for more info about the issue andd found most individuals will go
    along with your views oon this site.|
    What’s up, I read yourr blogs like everdy week. Your humoristic
    style is awesome, keeep up the goood work!|
    I just couldn’t depart your web site before suggesting that I really loved the usual
    info a person provide for your guests? Is going too be back frequently in order
    to check out new posts|
    I wanted to thank you for this good read!! I absolutely enjoyed every bit of it.
    I’ve got you book-marked to look at new things you post…|
    What’s up, just wanted too mention, I liked this post.

    It was helpful. Keeep on posting!|
    Hi there, I enjoy reading through your article post.
    I wanted to write a little comment to support you.|
    I every time spent my half an hour to read this weblog’s articles or reviews all thhe time along with a cup of coffee.|
    I constantly emailed this website post page
    to all mmy associates, because if like tto reazd it next
    my friends will too.|
    My programmer iss trying to persuade me to move to .net from PHP.
    I have always disliked the idea because of thhe costs.

    But he’s tryiong none the less. I’ve been using Movable-type onn
    a variety of websites for about a year and am nervous about
    switching to another platform. I have heard great thinngs about blogengine.net.
    Is there a way I can import all my wordpress content into it?
    Any help would be reatly appreciated!|
    Hi there! I could have sworn I’ve been to this site before but after going through ome of thee
    articles I realized it’s neew to me. Anyways, I’m ertainly pleasedd I discovered it and I’ll be
    bookmarking it and checking back regularly!|
    Great article! This is the kind of information that are supposed to be shared around
    the net. Disgrace on Google for not positioning this post upper!
    Come on over andd seek advice from my site .
    Thank you =)|
    Heya i’m for thhe first time here. I found this board and I find It really useful & it helped me out much.

    I hope to give something bacck aand aid others like you helped me.|
    Hello, I think your website could be having internet
    browser compatibility problems. Whenever I
    take a look at your web site in Safari, it looks fine but when opening in I.E., it has some overlapping issues.

    I simply wanted to give you a quick heads up! Besides that, fantastic site!|
    Someone necessarily lend a hand to make severely articles I might state.
    This iss the first tome I freqauented your website page and
    up to now? I amazed with the analysis you made to create this particular post incredible.
    Fantastic activity!|
    Heya i’m for thee first time here. I fond this board and I
    find It really useful & it helped me out much.
    I hope to give something back and aid others like
    you aided me.|
    Good day! I just would like to give you a big thumbs up ffor
    the excellent info you have right here on this post.
    I am coming back to your site for more soon.|
    Iall the tie used to study piece oof writing in news papers
    but now as I am a user of internet thus from now I amm using net
    for articles or reviews, thanks to web.|
    Your way of explaining the whole thing in this post is genuinely pleasant, all
    be able to effortlessly understand it, Thanks a
    Hi there, I discoverred your web site by wway of Google while
    seardhing for a related subject, your site came up, it seems good.
    I have bookmarked it in my google bookmarks.
    Hllo there, just changed into aware of your blog thru Google, and found that it is really informative.
    I am going to watch out for brussels. I wwill be grateful if you continue this inn future.
    A lot of other folks can be benefited out of your writing.
    I’m curious to find out what blog platform yoou have beenn using?
    I’m experiencing some small security problems with my latest website and I would
    like to find something more safeguarded. Do yyou have any solutions?|
    I’m extremely impressed with your writing skills and also
    with the layout on your weblog. Is this a paid theme or did you modify it yourself?
    Anyway keep up the nice quality writing, it is rare to see a great blog like this one today.|
    Iam extremely inspiredd with yohr writinhg talents as well as
    with the structure for your blog. Is that this
    a paid tipic or did you customize it your self? Anyway say uup the excellent high qualitty writing, it’s rare to peer a grreat weblog like this one nowadays..|
    Hi, Neat post. There’s an issue with your site in internet explorer, would test this?
    IE nonetheless iss the market leader and a huge element of other
    folks will omit your wonderful writing because oof this problem.|
    I am not sure where you are getting your information, but
    good topic. I needs too spend some time learning much more orr
    understqnding more. Thanks for great information I was looking for thus information for my mission.|
    Hello, i think that i saw you visited my blog so i came to “return the favor”.I am attempting to find things to enhance
    myy site!I suppose its okk to use a few of your\

  2. Laurel June 14, 2018 at 6:11 am - Reply

    We stumbled over here different website and thought I might check things out.
    I like what I see so now i am following you. Look forward to exploring your web page for a second time.

  3. best free seo software August 13, 2018 at 5:52 am - Reply

    I am actually pleased to glance at this website posts which includes
    lots of useful facts, thanks for providing
    these information.

  4. giấy in ảnh kodak August 13, 2018 at 7:42 pm - Reply

    Good day I am so happy I found your blog, I really
    found you by mistake, while I was searching on Digg for something
    else, Anyhow I am here now and would just like to say thanks for
    a remarkable post and a all round interesting blog (I also love the theme/design),
    I don’t have time to read it all at the minute but I have book-marked it
    and also added in your RSS feeds, so when I have time I will
    be back to read more, Please do keep up the awesome work.

  5. souvenir kelahiran October 13, 2018 at 6:56 pm - Reply

    I’m not that much of a online reader to be honest
    but your sites really nice, keep it up! I’ll go ahead and bookmark your
    website to come back in the future. Cheers

  6. social media marketing services March 1, 2019 at 8:56 pm - Reply

    I needed to thank you for this fantastic read!! I absolutely enjoyed every bit of it.
    I have you saved as a favorite to look at new things you post…

Leave A Comment